Among enterprise-class web experience management systems, the two most sophisticated systems that are often pitted against each other are HP TeamSite and Adobe Experience Manager. Both Forrester and Gartner rank these products highly and often place them as leaders in the digital experience (aka content marketing/ web experience management/digital engagement/ customer experience management) space.
Technologically, at their core, the products are very different. A developer may cringe to read “similar” and these product names in the same sentence. However, we are going to look at it from the perspective of a business user – a marketer who potentially uses this system versus a technical administrator or developer.